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Eamonn, Peter Doyle, Gary Player

Eamonn Cullen (left), South African sales regular Peter Doyle and Gary Player pictured at the Emperors National Yearling Sale in April

 

Bloodstock SA to
stage city-centre sale

BLOODSTOCK South Africa will break new ground early next year when staging a major yearling sale in the centre of Cape Town. The organisation's announcement comes just three days after Ted Voute's suggestion in the Racing Post that "London would make an exciting venue for a horse sale".

Representatives from each of Britain's three sales houses responded to Voute on Tuesday by saying that although staging a thoroughbred sale in a major city would be an interesting initiative, it would be hard to implement.

However, Eamonn Cullen, marketing manager of Bloodstock SA, has revealed that plans to hold a yearling sale in central Cape Town in late January next year are well advanced. Bloodstock SA have planned the sale so that it coincides with the prestigious Group 1 J & B Met at Kenilworth.

"We have booked a convention centre on the waterfront in Cape Town for the week beginning January 24," said Cullen. "It is five minutes away from many of the top hotels and an ideal place to hold a sale. We'll be building the sale ring and can accommodate stabling. We felt that the horses don't need to be stabled there for very long - they can come in on Monday, be shown on Tuesday and Wednesday and sell the following two days. It is a very exciting thing to be looking at and a huge challenge."

Although the initiative will take up its share of time and money,Bloodstock SA are confident that the sale will pay for itself by attracting a wide range of international and domestic buyers. Inspections will start shortly for potential sale entries, which the sales team hopes will surpass the 250 mark.

"To the outside world, Cape Town is a gem," said Cullen. "It has a great international flavour and a lot of people, especially the British, spend their winters there. When we were discussing the idea, we spoke to several buyers and vendors and got some very positive feedback. We had a fantastic April (Emperors National Yearling) sale and now is the time for us to build on that."

Figures were up across-the-board in April while two yearlings broke the previous sale record of R3.3million when selling for R4million and R3.6million.

Cullen added: "Sale companies have to try and make it easy for buyers, and holding the sale during a week when there's a major race and such a razzmatazz is something we're excited to do."

 

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